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ALPL spreads base outside North India into markets of Orissa & Chhattisgarh
10 July 2008
launches its medicinal products into lucrative markets
After making its strong foot prints in North Indian markets, ATLAS
Laboratories and Pharmaceuticals Ltd. (ALPL) is all set to enter Orissa and
Chhattisgarh Pharmaceutical market with a mission to provide better medicine at
highly affordable prices to the masses. The company will launch its wide range
of medicines in Chhattisgarh by the end of the next month.
According to Mr. Ashwin Kapur, Executive Director, Atlas
Laboratories and Pharmaceuticals Ltd, “Providing affordable medicine to mass
market, reflects the Atlas Group (Gwalior)’s long term commitment towards a
common man and our foray into the healthcare industry is also in line with the
government of India’s policy of lowering down the drug prices perhaps we are
the only company who have taken a step in this direction”.
To cater to this part of the country ALPL is in the process of setting up a
strong dealer distribution network for the easy availability of ALPL products
range at the door steps of the people of Orissa and Chhattisgarh. The target of
the company is to appoint over 120 distributors especially to look after Eastern
India backed by a strong man force of over 75 marketing professionals.
MEDIA COVERAGE - ORISSA
MEDIA COVERAGE – CHHATTISGARH
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